Combined ShapeCreated with Sketch. Fill 1Created with Sketch. Combined ShapeCreated with Sketch. Fill 1Created with Sketch. Combined ShapeCreated with Sketch. Fill 1Created with Sketch. Fill 1Created with Sketch.

special guest and giveaway: the lovely cyd!

Okay, fine, I’ll admit it:  I have a blogger crush.  Since I discovered the whole wedding and design blog scene, Cyd from The Sweetest Occasion has continuously wowed me with the creativity, impeccable taste, and beautifully curated choices that she makes on her blog.  Now, having gotten to know her just a teeny bit better, she wows me with her kindness and coolness (especially toward a newer blogger like yours truly).  She generously featured our engagement photos on The Sweetest Occasion a couple of months ago, and more recently she agreed to do a little interview for Lovely Indeed, so that we could all get to know her.  Lucky us!  Lovelies, meet Cyd.


{Photo via The Sweetest Occasion}

Tell us a little more about The Sweetest Occasion — what made you start the blog?
I began blogging back in 2004 as a bit of a personal and creative outlet when I was logging long hours in the studio as an architecture student. I stumbled upon wedding blogs soon after becoming engaged in 2008 and started The Sweetest Occasion a few months later as a way to document our own wedding planning process and to share inspiration I found along the way. Remarkably I found that a whole new world of friendship and possibilities opened up. After getting married, one of my first projects was to move the blog (originally hosted on Blogger), redesign the site and grow it into a daily wedding blog. The blog has since evolved to include a lot more than just weddings because I blog about the things I am personally passionate about – parties, paper, handmade goods, entertaining, decor and celebrations of all shapes and sizes. This month will actually bring a whole new look to the site, some new features and hopefully a new crowd of brides and party lovers to read along and join in the fun!

And speaking of blogging, what’s your favorite thing about maintaining The Sweetest Occasion?  And do you have a least favorite thing?
The thrill of blogging always has been and always will be the friends – the friends continue to make me routinely fall in love all over again with being a blogger. But undoubtedly, the readers are the ultimate source of joy. When the juggling of things gets to feel like too much and you get a great email from someone telling you how much they love your blog, it makes it all worth the effort. Blogging is all about the community, all about the people. My least favorite thing…sometimes it’s a job without glory. And it truly is a job. A job I love, but a very huge commitment requiring a lot of time and effort. I often joke that some day I am going to invent the 30 hour day because I could just get so much more done in a day! When I do, I’d like the win the Nobel Peace Prize, please and thank you.

How about your training and background;  what made you so stinkin’ good at what you do?
I’m not sure there is a blogger out there who ever really imagined becoming a blogger, it’s just sort of something that finds you. My background is pretty diverse, but blogging is actually where it all comes together and makes perfect sense. I have been a writer and a daydreamer my entire life. As a kid I dreamed of being a photographer, a published author, a world famous architect, an interior designer, a wedding planner, and Martha Stewart. You know, all in a day’s work. I have a Bachelor’s degree in architecture and an MBA with a concentration in marketing and management. Somehow my design-driven side and my business-minded side have merged and created a perfect balance. I often describe myself as both left brained and right brained – I can be really artsy fartsy and at the same time incredibly analytical and numbers driven, which I think really works for me and what I do.
You also work at one of my very favorite letterpress stationery shops.  Let’s talk Smock.  Can you tell us a bit more about what you do there?
I am the marketing and publicity guru in residence at Smock. It’s a diverse, ever-changing job that entails a lot of writing, a lot of talking with friends in the stationery world, coordinating advertising, blogging, conducting market analysis, assisting with product development, trend watching and heading up all of our social media outreach. It’s incredibly challenging but a whole heck of a lot of fun.

How about a few of your favorite things from Smock?  Anything in the line that you just can’t get over because it’s too gorgeous?
At the moment I am most in love with our sticky notes – they are FSC certified (meaning the strictest of forestry practices were used) and made of 100% post consumer recycled paper. Oh and they are really really pretty. I use sticky notes like crazy so when we were talking about coming out with a line of sticky notes and other office-related products I was over the moon. I am currently obsessed with the new gift wrap and gift boxes we have coming out in January – new colors and patterns that make me happy every time I see them. Stay tuned!

Let’s get down to the nitty-gritty:  what inspires you?  Is there a time or situation when you feel your most creative?
My beloved late grandmother is an endless source of inspiration – it was her love of life, parties, gardening, pretty houses and the latest fashion that have largely molded me into who I am today. The Sweetest Occasion has long been dedicated to her memory and it is her love of hummingbirds that inspired my logo when I first began blogging years ago. She epitomized all that hummingbirds are said to symbolize in many cultures and I carry that forth with me every day – she savored every moment and made each day as beautiful as she could.

I actually feel my most creative when I’m on the water. I grew up on the water and while I love the hustle and bustle of a city, I’m really most at home and most at ease on the water. When I’m burned out or needing to fuel the inspiration fires, I go home and spend a long weekend on the lake with my family. We sip wine, cook s’mores, take long walks with the dogs, kayak and make waffles for breakfast after sleeping in late. No internet, no email, and to whatever extent we can resist, no cell phones. It’s pure bliss. I usually leave the weekend completely reengerized with a notebook full of notes, thoughts and ideas that I can’t wait to tackle.

What else do we need to know about Cyd?
I am a multi-faceted person. I might be more complicated than I’d like to be at times. I am an endless dreamer, a hopeless romantic, a busy-body, a workaholic, a procrastinator, a lover of sleep who admittedly sleeps too little and an obsessively devoted mommy to two dogs, Nina (a six year old black lab) and Colby (a five month old golden retriever). Above all else, I am a daughter, a sister, a wife, a granddaughter, an aunt, a niece and a cousin to the most amazing family a girl could ever want and without them I would never have the bravery to chase my dreams.

And for old time’s sake, a this-or-that quick-fire survey:

Chocolate or vanilla? chocolate (unless it’s ice cream – always always vanilla for ice cream)
Coffee or tea?
coffee. black.
Heels or flats?
heels (even when I know I should be in flats)
Diamonds or pearls?
diamonds (I admit to loving some bling)
Madonna or Cyndi Lauper?
Madonna! (was there ever any doubt?)
Skiing or surfing?
surfing (I grew up on the water and can’t get enough)
Wine or bubbly?
wine (dry and white, usually a Riesling)


See?  Told ya she’s impossibly cool.  And to celebrate her coolness, we’re doing another giveaway!  This week, up for grabs is one of Cyd’s favorite Smock products, plus a little something extra.  One lucky reader will win a Smock sticky note cube and two matching notepads! These little guys are just adorable (and eco-friendly — made from 100% post-consumer recycled paper!).

Wanna know how you can win these bad boys?  It’s easy.  You can enter twice if ya like.

First, just leave a comment below and tell us what you’d use your new stationery for!  Bam — you’re entered.

If you’d like a second entry, follow me on Twitter and retweet the giveaway.  Easy peasy.

Let’s have a round of applause for our super-lovely guest, Cyd!  What a wonderful treat to make new buddies in blogland.  She’s a perfect example of someone who’s always striving to make the world a more beautiful place!  Don’t forget to head over to The Sweetest Occasion and poke around — I’m particularly in love with all of the festive holiday posts she’s treating us to.  Here’s to Cyd!  xoxo

Free Email Series

Cozy + Creative!

Five Projects and Recipes for a Festive Fall

Leave a Reply

Your email address will not be published. Required fields are marked *

22 thoughts on “special guest and giveaway: the lovely cyd!

  1. I would use these to help organize all of my upcoming wedding planning. To see all my notes/thoughts/etc. in such a stylish notebook would make the planning all the more merrier 🙂

  2. I would use these to help organize all of my upcoming wedding planning. To see all my notes/thoughts/etc. in such a stylish notebook would make the planning all the more merrier 🙂

Free Email Series

Cozy + Creative!

Five Projects and Recipes for a Festive Fall.

Scroll back to top