How I Chose Lovely Indeed’s Name

Lovely Indeed

Recently, I’ve been wanting to share more with you about the behind-the-scenes of Lovely Indeed. I feel like there’s so much more going on than what you see when you come to the blog, and I wanna let you in on some of the secrets. And after I thought about it, I realized there’s no better place to start than the beginning, so I thought I’d tell you how I chose the title. So here we go.

Immediately after Mr. Lovely proposed to me, I stuck my head into the wedding blog world and never came up for air. I had never really read blogs before and at first I didn’t quite get it, but I quickly realized that this world was made up of people like me! People who love beautiful things and who love sharing and who love connecting. So being the all-or-nothing girl that I am, I obviously decided to start a blog of my own.

Right away, I wanted the blog to be called The Lovely Life. It was in my head and it stuck. I’ve always felt like life is just such a lovely thing, and I’ve always kind of been about finding beauty in the world, and so I thought it was perfect. And of course, when I searched around, the domain name was taken. So was the Twitter handle. For a hot second I considered pursuing it and trying to buy the domain off of whoever had it, but that seemed silly. I mean, all I had to do was think up something that I loved as much.

So I brainstormed. For a few days I wrote down anything that came to mind, and I ran the lists past Mr. Lovely and my mom (who is great at that kind of stuff). Finally, one day I kind of asked myself the question, Isn’t life lovely? And my brain immediately answered, Lovely, Indeed! And boom. There it was.

And if you’ve been around here forever you might remember that I used to use that punctuation in the blog’s title. It was technically Lovely, Indeed! I got tired of that real fast. I mean, no one likes a title that seems like it’s shouting, right? So I took the punctuation away and trademarked that baby. (Yep, Lovely Indeed is a registered trademark. You gotta protect yo’ business.)

And that’s the end of that story! Do you have a blog? If you do, I’d love to hear how you chose the name. Do tell! xoxo


17 comments

  1. Victoria on said:

    My blog’s called “Großstadtprinzessin”, which is german and translates to “large city princess” and sounds really silly when it’s in English, as I realize right now. :) I don’t really know how I came up with that name, though – it was just there in my head one day. But I instantly liked it, because it seemed to define me as a person and the things I enjoy, an also because it was rather original. So that’s how my blog got its name :)

    • chelsea on said:

      I don’t think it sounds silly! I think as long as it’s a great description of you and your blog, it’s golden. :)

  2. I pretty much came across the same problem when dreaming up what is now Love Colorful – every time I thought I had a brilliant idea, someone else had beaten me to it! hah Much like Lovely Indeed, Love Colorful just sort of clicked one day. I was all “hey, I love colorful stuff,” but that was clearly a little too long, so I pared it down to just the essential parts ;) I also like to think of it as a mission statement or lifestyle description…not just “love stuff that has a lot of color” but also “love stuff that is full of variety and interest”

    While there’s always the “what’s in a name” argument, it’s obviously one of the first things someone notices for a brand/company/website/business, so it’s fun to hear how they came about :) Thanks for sharing!

    xxx Jessica

    • chelsea on said:

      I love that, Jessica! It could also be describing the way that you love/live — in a colorful way. :) That’s awesome!

  3. I love this. It completely mirrors the whole way I got into blogging (via wedding planning) and it’s so nice to see where blogging names come from.

    I thought it was just because you were lovely indeed :)

    x Elena @ Randomly Happy

    • chelsea on said:

      It’s funny how many girls start that way! I know more than a few bloggers who started by planning a wedding.

  4. Emilia Mejia on said:

    Hello! your blog is great, I’d love you to join my websites, and you put my link on your site, and so we benefit both.

    I await your response to munekitacate(at)gmail(dot)com

    kisses!
    Emilia

  5. Nikki on said:

    Loved this story. I wanted to start a blog to share recipes and projects with friends near and far. It took me almost a year to come up with a name that I loved. I knew that it really had to be something I loved and represent who I was. I grew up in Hawaii and was living in Salt Lake City when I decided to blog. One night, before bed I thought of Salty Pineapple. When I still liked it the next morning I knew it was time to start that baby up.

  6. Celestine on said:

    I came across your blog on Instagram under the hashtag #altsummit and I fell IN LOVE with it. As someone who just happened to stumble up your gem of a site, this little “get to know” post was a perfect intro crash course to Lovely Indeed.

    I started my blog as a way to put together ideas in my head about my dream coffee bar and it kind of just spiraled into other things I love – that revolve around coffee, of course. I hope you don’t mind me putting you under my Blog Crush list because it totally belongs there!

    Best,
    Celestine

  7. lena on said:

    Interesting topic, I love having a look behind the scenes! I also enjoyed reading the other comments. In my case starting a blog was a very spontanious decision and so was the name I picked, it just popped up: Mina Moka. I wanted the blog to have a name that could be a “real” name, something like my “alter ego”. I wanted the name to sound (and: look!) nice. And people with different language backgrounds should be able to pronounce and remember it (I hope that’s the case) Because I live in Germany but have lived in many other places before I write in English and have a small but widespread readership from all over the world. That’s the story…

  8. Monica on said:

    Like many here, I started my food blog, the same way, was posting recipes in my regular blog, when I decided to branch out..and there it was, a new baby was born. And the name was easy too.. I always loved to bake and so I love “sweet” stuff.. then I thought of bites, because I like my sweet stuff to be small bites… “Sweetbites”.. voila.

    Now I getting married and started “Sweetlife”… because life is sweet!

  9. corrin on said:

    My story isn’t nearly as meaningful as all yours…I’ve been blogging for just over 10 years and named my blog Oh Hey because that’s how I was told I answer the phone.

  10. My sister actually came up with the name for me. She is creative like that.

  11. Aww it really is lovely, indeed! :D

    My website’s name it’s kind complicated to explain in english. My last name is Salateo and it’s italian. I am brazilian and love my last name because Salateo it’s a very small family, so basically every member around the world really is my relative somehow. Well, savory in italian is salato and it’s spelled very seemed to my last name, so I decided that my blog’s name should be something that reminds my last name and something savory. Why savory? Because I like to write about every little thing that amuses and inspires me, it’s like eating something and it tastes savory and delicious.
    So I wrote it down in many diferent ways, mixing salato with Salateo and that’s how it became Salateando. It’s a verb that I invented that means something like “everything i think it’s savory and not only food” and “being a Salateo who loves to write about everything she loves” and also “mixing everything like a Salateo would”. Well, that’s it, hope I’ve made it clear for you understand.

    And I need to say: I looooove your blog!! :D

  12. My name comes from a line in one of my favorite songs, “Somewhere Over The Rainbow.” The line goes “…where troubles melt like lemon drops…” And so, Lemon Drop Life was born!

  13. Thanks for sharing! I have some blog name regret, but changing it at this stage in the game seems silly and confusing. When I started my blog, From Scratch, I was completely unaware of the greater blog community, and saw it primarily as a motivation to be regularly creative and to share my knowledge with the random internet wanderers looking for how to make something I’ve made. Now that I’ve graduated to a greater level of commitment to my blog, I’m kind of bummed that my blog is like the 1,000,000th one you find when searching for “From Scratch”. I’m still not quite sure what to do about it…

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